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Usability
For a website to effectively meet business needs, it must perform
for customers and other users, integrating clear direction and easy-to-use
processes with compelling graphics and a successful appeal. The
impact that your site has on your clients is the most compelling
reason to get your web site right. A company's web presence has
become an essential element of doing business. Your web site conveys
a tremendous amount of information about your company, and the values
that you hold. If your site does not work properly, or does not
look the way it should on even a portion of your potential client's
computers, then you are sending a damaging message about your company's
values and commitment to quality.
There are a lot of ways to do an e-commerce site poorly. Research
has shown that 50% of users of an online store cannot find what
they are looking for and 50% cannot close the transaction and make
the actual purchase. That translates to a 25% success rate for customers
who come to a web site to make a purchase. Humble Daisy is focussed
on developing web sites that focus on the goals of your customer.
We will provide you with the expertise that you need to have a successful
e-business and allow you to focus on running your business.
The most significant contribution Humble Daisy will make will be
to provide expertise in the information architecture, layout, compatibility
and accessibility of your site. I take a user-centered approach
to web design that integrates function and design with a process
that delivers consistent, quality results. As experts in Human Computer
Interaction and with over five years of experience in developing
quality web sites, we bring you the professional competence that
your company needs to put it's best foot forward on the internet.
Find out more about our web design,
information architecture,
usability, and marketing
services.
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